The 33 Best Types of Marketing Collateral: The Massive Guide for Better Marketing Material

The huge benefit: You decide the comparison criteria, so you can make sure you look superior to your competition.

Product ComparisonProduct Comparison

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When to Use a Product Comparison Page

If you have strong competitors, you should use product-comparison pages to decently and honestly compare your products and services. Just remember to utilize this opportunity to concentrate on your strengths.

How to Create a Product-Comparison Page?

Choose the most important comparison criteria, gather information about your competitors, and compare your product/service with theirs on a dedicated website. If you need inspiration, you can use these product-comparison templates. [59]

18. Product Guide or Catalog

Are you selling products that have a functionality that needs to be explained in detail? To describe all the facets of your products, use product guides and catalogs, which can be downloaded on your website. That way, you can easily nurture your prospects while providing them with the information they want.

Product Catalog

Product Catalog
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